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12 Mar 2012

Full-Time Research Director

Jewish Jobs Anywhere

Job Description

National Football League

Position Type:    Full Time – Regular

City:  New York

State:        New York

Travel Requirements:   0% – 25%

Education Requirements:      Bachelor’s degree from four-year college or university, preferably in related field of study

Years of Experience:    5-7 years of research experience in m

Certification, Licenses, and Registration:

Description:        Job Summary:

Responsible for leveraging ratings data and other syndicated audience measurement tools to deliver prescriptive insights that drive audience and business development for the National Football League.

Duties & Responsibilities:

•Oversight and reporting of TV audience ratings for NFL games and competitive programming

•Provide insight on league level programming as well as focus on key strategic NFL fan segments (Hispanics, kids, and women)

•Create ratings estimates and forecasts for Broadcasting Department

•Identify and analyze TV and general media trends for NFL, other sports and entertainment

•Create reporting and deliver insights to all NFL clubs for their marketing, sponsorship and communication needs

•Utilize Scarborough, Simmons, OTX, tru, Nielsen and proprietary research to create business development and sales presentations

•Support NFL Customer Marketing & Sales and Media Sales teams with category spending analysis and other sponsor/category-specific research

•Manage relationships with current and prospective media research vendors

•Present research to key internal and external clients

•Manage 1 direct report (research analyst)

Qualities:

•Team player with ability to juggle multiple projects, effectively prioritize stakeholder needs, meet tight deadlines

•Resourceful and self-starter; persistent and thorough, proactive

•Strong relationship-building is crucial

•Quality control/Data integrity

•Detail oriented, with a talent for crafting visually inspired presentations

Skills and Knowledge:

•Bachelor’s degree from four-year college or university, preferably in related field of study

•5-7 years of research experience in media and entertainment industry (broadcast, cable, digital media, agencies) or relevant experience in developing analysis for programming and finance

•Proficiency in Nielsen Systems (Galaxy, Navigator/Arianna, Ad*Views, N*Power, Focus), MRI, Simmons, Scarborough software, and emerging alternative audience measurement tools

•Strong organizational and interpersonal skills; verbal and written communication skills a must

•Must have excellent skills using Microsoft Office applications; Excel, PowerPoint and Word

•Knowledgeable about research, technology and media industry trends, including new methodologies, new data sources and new partners

•Experience managing direct reports

•Experience managing external media research vendors, especially Nielsen Media

https://www.nfl.apply2jobs.com/ProfExt/index.cfm?fuseaction=mExternal.showJob&RID=425&CurrentPage=2

 

 

Job Categories: Other. Job Types: Full-Time.

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